Apple eyes big news media for generative AI products – Interesting Engineering

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Apple is in talks with some of the biggest names in the media industry to license their news archives for training its artificial intelligence systems, the New York Times reported.
The Cupertino-based company is seeking multiyear deals worth over $50 million with publishers like Condé Nast, NBC News, and IAC, which own popular magazines and websites such as Vogue, The New Yorker, People, and The Daily Beast.
The aim is to use the news content to teach Apple’s generative AI systems, which can create images and chat like humans using neural networks. These computer programs learn from large amounts of data, such as photos or text, and find patterns. For example, a neural network can learn to identify a cat by looking at thousands of cat pictures.
Apple is trying to catch up with its competitors like Microsoft, OpenAI, Google, and Meta, which have already launched chatbots and other products based on generative AI. These tools have the potential to transform various industries and generate huge revenues.
However, some publishers are not keen on Apple’s offer, as they find its terms too broad and unclear about how it will use their news content for generative AI purposes. Others are more positive about the possibility of partnering with Apple. They appreciate that it asked for their permission instead of scraping their content from the internet without consent, as some other AI companies have done.
Apple is reportedly working hard to develop its own generative AI products, such as an “AppleGPT” chatbot and new AI features for iOS 18. It is lagging behind its rivals, who have already integrated generative AI into their products in the past year. For instance, OpenAI’s ChatGPT is a popular chatbot trained on massive amounts of data from books, articles, and web pages.
However, this approach also has drawbacks, such as the risk of violating copyrights and the possibility of generating inaccurate or misleading information. Apple could avoid these problems by training its AI models on a more curated and reliable data set, such as the news archives from reputable publishers. Apple could also use generative AI models to enhance its existing apps, such as Apple News.
According to The New York Times, Apple executives have debated acquiring the data for generative AI products. Apple has been reluctant to source data from the internet, as it values privacy and security. Therefore, deals with news publishers could be a viable alternative.

source

Jesse
https://playwithchatgtp.com