Target Launches Integrated Shopping Experience Inside ChatGPT – Global Cosmetics News

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Posted by Global Cosmetics News | Nov 21, 2025 | Beauty AI, North America, Retail, Technology |
THE WHAT? Target is rolling out a full shopping experience within ChatGPT next week, allowing users to browse curated products, shop multiple items at once and choose from pickup, drive-up or shipping options.
THE DETAILS The new integration lets shoppers tag Target in ChatGPT to receive tailored recommendations and build baskets directly through conversational prompts. The retailer plans to add features such as Target Circle account linking and same-day delivery. The move is part of Target’s wider AI strategy, which includes using ChatGPT Enterprise and other AI tools to improve forecasting, store operations and digital personalization.
THE WHY? Target is accelerating its AI-driven retail approach to meet consumers in emerging platforms while enhancing operational efficiency across its business.
Source: Target
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