'Operational Efficiency' became my north star until a simple truth slapped me awake. – Medium
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Martin Messier
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Solopreneur Slingshot
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In this article, I want to run you through the process I went through to come up with hook for Solopreneur Slingshot…
… and the shocking results I got that are leading me to reevaluate my entire strategy!
Hopefully, you can learn from this approach, leverage it and make it better for your own benefit.
I recently wrote about the Ice Cream Funnel here on Medium. Get a lick of the article if you want to know more:
medium.com
In the article, I talk about why our hook is really our lead magnet. Needless to say, it wasn’t long before I began applying that lesson to Solopreneur Slingshot in order to identify the two or three hook words.
So I fired up ChatGPT.
Whenever I need to get into brainstorm mode, I turn to ChatGPT.
For the embryonic stage of my thinking, there’s no better partner. We play off of one another, like Laurel and Hardy. Just as I prompt ChatGPT, I allow ChatGPT to prompt me, and the results never fail to astonish me.
We both generate great ideas, and eventually one of us will spit out the synthesis that solves the problem.
The first thing I did was train ChatGPT using my article.
I literally pasted the whole thing into ChatGPT, prefacing it with “I wrote the following article” and closing it with “Can you register this article as context for our conversation?” This would require ChatGPT to simply confirm that it had and then allow me to proceed with the actual prompting.
Once ChatGPT confirmed, I moved forward.
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Solopreneur Slingshot
Provocateur and stimulator. Passionate about Mark Knopfler, NinjaTrader, business, tech, quality caffeine and hanging out with my wife and two teenagers.
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